REACH Episode 9: Tara Gentile “How to Avoid the Comparison Trap”

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Tara Gentile is the founder of Quiet Power Strategy®, which offers hands­-on training and support for idea­ driven entrepreneurs, and the host of Profit. Power. Pursuit, a podcast that goes behind-the-scenes to discover the grit, administration, and logistics of running a successful business. She writes, teaches, and speaks all over the world on profitable business models, compelling marketing, and money mindset.

What makes you uniquely different? Is it your hobbies, the way you dress, your hair color, your writing style? Something else? Knowing what makes you different from everyone else can help you define your brand and stand out in a potentially crowded marketplace. But what if you’re not quite sure how you are different? In this episode, Tara tells us why knowing your unique differences is crucial (and she shares how to find out what those differences are), why introverts make really good online business owners, and how consistency in messaging is crucial to driving readers from your free content to your paid offerings.

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