YouTube Star, Netflix Presenter, and Founder: One Creator’s Journey from Undocumented to Documenting

From Brazil to Los Angeles, Jo Franco’s career included scaling a YouTube channel to 1.2 million subscribers until one day changed everything and inspired a major life and business pivot.

Words by Isa AdneyPhotography by Henry Thong

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Isa Adney

Isa is an author and writer and has profiled incredible creators and artists, including Oscar, Grammy, Emmy, and Tony winners. When she’s not writing or interviewing creators, she’s probably walking her dog Stanley, working on her next book, or listening to the Hamilton soundtrack for the 300th time.