How-To Guide

A beginner's guide to online advertising

Find out how to use paid marketing channels to target your advertising based on audience demographics, keywords, search intent, and more.

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    A beginner's guide to online advertising

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    A beginner's guide to online advertising
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    Kayla Hollatz
    Kayla Hollatz

    Kayla Hollatz is a copywriter and content creator for creative entrepreneurs who want their words to connect and convert. Few things make her happier than ghostwriting for clients in her studio, aka her four-season porch with a lake view. She can frequently be found fighting Minnesota winters with a mug of hot chocolate in hand.